Equality between women and men has been and still is an endless discussion. Sexism has ruled from the mid-20 century, and some people will claim that it is still to be found on several places in society. Either way you will be a bit shocked when you take a look at these vintage ads with a lot of sexism. It is true that today’s advertisements are not exactly showing equality, but they are not as rough and right-forward as these ones.
The ads represent women as stupid, weak with no opinions whatsoever. She is just there to clean the house, cook, and please and obey her husband. Today the advertisement messages are so unusual that they are almost funny to read, maybe more fun for men than for women. Other ads that are made in a vintage way for fun are these internet retro ads that are made in a 1960’s style.